The Digital Divide

During aPhilipsinternational media roundtable atHIMSS22,Mandi Bishop, vice president analyst atGartner该公司介绍了2022年医疗保健和生命科学领域的趋势和预测。她谈到了过去十年来影响这些预测的商业驱动力的海啸，并强调该行业已经过了颠覆点，进入了一个已经被颠覆的行业。

“When we think about industry and structural change, we're talking here about the continuous vertical integration that has only been accelerating over the past couple of years. We're talking about howCOVID-19has been demonstrating that our continued reliance on fee-for-service medicine is not resilient, and we must be moving towards a more value-based care environment,” she expressed to the audience. “We're also talking about those increasingly conventionalunconventionalcompetitors, such as retailers and financial services institutions. Our next driver is the degree of ecosystem risk and uncertainty that continues to persist. This is the new recognition of the importance of that pandemic.”

Bishop said that understanding the rate ofdisruptionand the scale of disruption, and really getting a sense for what disruption truly means, is essential. “This is about a polarized public and the resulting government whiplash of policies This is about the critical clinical and home staffing shortage that has only been exacerbated with the great resignation. And finally, this is about sustainability, not just of our business models, but the sustainability of public trust and even the planet itself,” she stressed.

She outlined the business drivers that result in Gartner’s top predictions:

• Industry structural change
• Degree of ecosystem risk and uncertainty that continues to exist.
• Strategic technology change
• Total experience transformation
• Medical technology innovation

These business drivers play into the top predictions, which include:

Hospital-at-home

到2025年，40%的医疗服务提供商将通过数字化的家庭医院服务，将20%的医院床位转移到患者家中，改善患者的体验和结果，并降低护理成本。

Healthcare Marketplace

By 2025, a digital commerce platform and marketplace for healthcare services will connect 20% of all consumers, payers and providers.

Payer Disintermediation

By 2025, 10 major employers will disintermediate payers’ provider networks by contracting directly with a major retailer to deliver low-acuity care, chronic disease management and ancillary health and wellness services to employees.

Cybersecurity Losses

By 2025, 75% of the top 20 life science organization swill suffer digitalization-related cybersecurity issues resulting in $10B in lost revenue.

Ditial Access = Vital Sign

By 2023, public health officials will report that a lack of virtual healthcare access contributed to 5% of global deaths due to disease.

Bishop recommends staying ahead of these predictions and being prepared for the potential futures by investing in hospital-at-home technologies and inform business and operating model adaptions, and to prioritize real time, automated, interoperable data and workflows for marketplace participation enablement. She suggests establishing interstitial value proposition for retailers and hyperscalers, and to evaluatecybersecuritymesh and privacy enhancing computing. And finally, Bishop recommends cultivating digital sensitivity and implementing accommodations for digitally vulnerable populations.

More HIMSS22 coverage can be found here.